Eager to go on a road-trip?
Digixart chose Hurrah.media to join their journey building up to the release of their new narrative game : Road 96.
We built tailored campaigns in order to reach potential players that showed high affinities for narrative & procedural games.
With our creative guidance and strategic support, Digixart was able to launch and manage their own TikTok account to share exclusive behind the scenes sneak peeks and exclusive game footage.
Additionally, we supported the organic content produced by Hurrah.agency for Twitter to make sure potential players heard about our new adventure. This helped create a steady growth in followers and engagements until it was finally time to get on the road !